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Turning maps into meaning.
While freelancing at Rehab Studio London, Willow Berzin (now Perigon Studio’s Principal) helped prototype a personalised mapping experience for Google’s Pixel phone.
The concept: use custom location data to generate bespoke phone interfaces and 3D-printable cases — turning meaningful places into tactile, everyday artefacts.
Working alongside developers, the project explored how personal geographies can shape product design — from digital UI to physical form.
Years ahead of mainstream geospatial customisation, it asked: what if tech could carry memory, place and story?
TAGS
Creative Technology, Personalised Geolocation, Prototype Design, Digital–Physical Integration, From the Archives
My Case Places.
GOOGLE PIXEL
Building brands and business differently
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